Vitoria Bikes (Spain) - VITORIA presents a story about its beginnings, in a very special way, starring its founder, Juan Vitoria, who tells us how work and dedication can always keep us close to what we are passionate about, in his case everything that surrounds the world of the bike. Together with Josef Ajram, Juan takes measures to prepare a custom-made frame, explaining the entire manufacturing process from the first phases.

For 30 years, VITORIA has been part of the cycling tradition in Spain, starting the production of custom steel frames in 1988, in Locarno (Switzerland) and implanted in Spain in 1991.

Since then, the company has seen and experienced the greatest evolution that the bicycle has had since its existence. From steel, through aluminum, and the arrival of carbon, very diverse materials, which require totally different techniques, phases and treatments, both in their manufacture and in their commercialization.