Revel Bikes (United States) - Press Release: The time has finally arrived for the world to meet Revel Bikes! The culmination of years of work by an all-star team of bicycle industry veterans has produced two of the best trail bikes the world has ever seen.
After launching two successful hardtail companies (Borealis and Why Cycles), Adam Miller, founder, started shopping around for a full suspension trail bike for himself. After testing riding every major brand, he hopped on a Canfield Balance at a trade show. After only a few hundred yards of riding, he knew that this relatively unknown system was the suspension he needed in his life. Adam tracked down the brothers and asked if they would be willing to license the suspension design, and right there, Revel Bikes was born.
With the mission to create the best trail bikes the world has ever seen and to only make bikes that he wants to ride, Adam set out to assemble his team. He tapped into engineering, carbon fiber layup, sales and marketing expertise from his immediate group of friends that also happen to be wildly successful in their respective fields within the bike industry. Jeremiah Starkey (Rockshox, Trust Performance, Selle Royal) is lead engineer and COO, Jason Schiers (Founder of Enve) is the carbon layup genius. Mike Giese is the team’s Industrial Designer. Two and a half years of development and prototyping has now led us to this day.
Revel is leading with two models. First, the Rail, a 165mm travel 27.5” wheeled all-mountain machine that can take the biggest hits the mountain has to offer while still gingerly pedaling to the top. Second, the Rascal, a 130mm travel 29er that is just as comfortable on that one-hour lunch ride as it is on all day wanderings above tree line.
Both models are available to purchase today and bikes are available to ship all over the world. Frames are $2599 USD and complete bikes start at $4999 USD.
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