Lezyne (United States) - Lezyne USA, Inc. is an industry leader in the engineering of and production of innovative quality bike accessories. Our San Luis Obispo, CA office is now hiring an experienced Marketing Coordinator who will actively participate in the development and implementation of strategic marketing initiatives to continue the global growth of the Lezyne brand. A passion for cycling and a practical understanding of cycling accessories are a big plus for this position.
Specific Job Duties and Responsibilities:
- The responsibilities for Marketing Coordinator include, but are not limited to:
- Add, organize, and schedule new projects in Asana and update existing projects, monitoring to assure all marketing projects are organized and on schedule.
- Keep all web copy updated and manage all international translations
- Basic web development and maintenance
- Track online consumer reviews and comments on key websites
- Assist in executing social media strategy primarily on Facebook & Instagram
- Set up and execute newsletters and blog posts when needed.
- Digital Analytics analysis & reporting
- Manage relationships with brand partners
- Conduct market research and identify trends of relevant cycling demographics
- Assist in the coordination and execution of events and tradeshows
- Sales Support
- Education and Experience Requirements:
- Bachelor’s degree in marketing (or similar degree)
- Proficient in Microsoft Work, Excel, PowerPoint, Outlook
- Proven experience with social media/online marketing platforms
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Adept project manager; impeccable time management and prioritization skills
- Solid knowledge of website and marketing analytics tools
- Experience in setting up and optimizing PPC campaigns on all major search engines
- Working knowledge of HTML, CSS, and JavaScript a plus
We offer a competitive and comprehensive total benefits package including employee health, dental, vision, paid vacation and sick time, paid holidays, 401k retirement plan.
Job Type: Full-time.
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Monday to Friday
Experience:
- Marketing: 3 years (Required)
Cycling or Outdoor Industry:
- 2 years (Preferred)
Interested? Submit your enquiry using the form below:
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