Alé BTC Ljubljana (Italy) - Press Release: QM Sports Care International becomes Official Team Supplier for Women’s World Tour Italian team Alé BTC Ljubljana Cipollini.

The Belgian company, which already supports some of the most important men’s WorldTeam, will supply a line of high quality natural products for the care and massage of athletes and from the 2021 season will be among the partners of the Italian team.

Even during this strange business and sports year view – QM has made known – there still is the need to invest and expand in the future. With our QM-products for female athletes we decided to support more woman’s teams in cycling in the next years. QM Sports Care will try to get a balance between men and women teams in our cycling partnerships.

As a well-known A-brand of QM massage & sports care products in cycling we talk with ambitious teams about sports and business. Teams who shows us their interest in the best materials, the best cycling wear but also who are looking for details in important things such as sports care products for their athletes.

This is the way we met Women’s team Alé BTC Ljubljana from Italy. Professional and international riders, a business oriented management that understands the balance between getting a sponsorship and the return to the brand. Also the other business partners in team Alé BTC Ljubljana are A-brands in their segments. That gave us confidence to signing an agreement with this high ranked women’s cycling team. We look forward to support the team as partner with experience, practical information and give the riders confidence in our natural based QM products.