Aerowing Lamon Sport Performance Sunglasses

Scicon (Italy) - Introducing the Aerowing Lamon Sport Performance sunglasses. A combination of experience, research and innovation, developed toget...

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Lightweight, Wide Field of Vision, and Cutting-Edge Design: this is the Heart of Spinshield Air

Rudy Project (Italy) - With its wide-coverage lens, SPINSHIELD AIR offers a sleek half rimless look for those seeking a refined style without compromi...

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Spectro Has an Even Sportier Look in Its New Matt Finishing

KOO (Italy) - Spectro. The all-new performance eyewear. Specifically designed with speed-chasers and record breakers, road riders and triathletes in m...

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Supernova Energy is Finally Here

KOO (Italy) - After its official debut at Giro d’Italia 2022, the new Supernova Energy is finally here! The countdown, the nerves, the sound...

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POC Launches its Lightest Ever Sunglasses

POC Sports (Sweden) - POC’s brand-new cycling sunglasses, Elicit Clarity, have been developed for the very highest levels of performance at the...

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This Isn’t Just Another MAAP x 100% Collaboration

MAAP (Australia) - This is MAAP x 100% Hypercraft. The lightest and strongest ever, featuring the robust UltraCarbon™ featherweight frame. Paire...

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The Next Generation of Sport Performance Sunglasses: The Westcraft

100Percent (United States) - The Westcraft is part of a collection based on a rich racing heritage fueled by innovative technology to create the ultim...

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Introducing the Superior Eye Protection - The New Rudy Deltabeat

Rudy Project (Italy) - Combining Rudy Project distinctive edgy design, advanced lens technology and superior comfort in a frame built with Rilsan Clea...

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KOO is Proud to Introduce their Brand New Ultra-Lightweight Sunglasses

KOO (Italy) - The SUPERNOVA sunglasses are specifically designed to be high performance, frameless sunglasses for running, cycling and other activitie...

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New Siroko K9 Glasses

New Siroko K9 Glasses For your best friend Not available yet... but in the meantime you can buy 3 x K3 Glasses at srko.co/biketoday

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Limar THEROS, Enhance Your Vision

Limar S.r.L. (Italy) - The unique design of this frameless model allows you a wide vision perfect for long rides thanks to its lightweight. Sportiv...

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Limar ARGO - Look and Be Looked

Limar S.r.L. (Italy) - Bold design for a total eye protection, thin frame, extremely light (it’s just 26 gr), but elastic and highly resistant....

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Oakley Unveils the New Kato with Prizm™ 24K Lens

Oakley (United Kingdom) - Oakley Kato is engineered to push the boundaries of performance with a purpose-built design that conforms to the contours of...

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The New Limar Caos - Aggressive Design with a Solid Frame

Limar S.r.L. (Italy) - The new Caos: aggressive design with a solid, noticeable frame. It’s the perfect style for gravel and enduro lovers. It o...

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New from Siroko - Full Protection, Fun Designs and the Perfect Fit for Girls and Boys

Siroko Tech (Spain) - Cycling sport sunglasses for kids. Full protection, fun designs and the perfect fit for girls and boys. K3xs Racer: Only a...

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New Colors of Challenge EASSUN Cycling and Running Sunglasses

Eassun (Spain) - One of the most popular EASSUN cycling and running sunglasses is the Challenge. This accessory has a peripheral cranial curvature...

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uvex Pink Ribbon Edition - Together Against Breast Cancer

uvex (Germany) - Because "protecting people" goes beyond sport, we are actively supporting the fight against breast cancer with the uvex pin...

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The New Swiss Eye Sports Glasses are Online

Swiss Eye (Germany) - The new sports glasses are online! Cleanocean, Kanjo Flex, Hurricane, Mantra and Nighthawk Sports! As specialized shop you ca...

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POC Release the Brand New Kortal Race MIPS and Devour

POC Sports (Sweden) - The Kortal Race MIPS, is a brand new all-mountain bike helmet packed full of enhanced safety, innovation and technology. It is a...

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New Spiuk Skala: Nostalgia and Cycling, an Excellent Combination!

Spiuk (Spain) - Skala are clearly inspired by the epic cycling glasses one would see on the TV in the 90s. A daring model with a touch of nostalgia an...

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