New and Available Now, Shimano XTR M9100 XC Race Pedals

Shimano (Japan) - Ultimate power transfer matched with legendary dependability in an evolutionary racing pedal, the result of 20 years of SPD pedal de...

Read More

New Shimano XC9 X-Country and Cyclocross Shoes

Shimano (Japan) - Ultimate power transmission. Feature: Dedicated X-Country and Cyclocross no compromising racing shoe Low stack height sol...

Read More

Shimano introduces first ever DXR BMX-specific SPD Pedal

Shimano (Japan) – Expanding its leadership and product offering in performance bicycle pedals, Shimano introduces its first ever BMX-specific SP...

Read More

New Shimano Steps E7000 e-MTB Groupset unveiled

Shimano (Japan) – Press Release: Built on our successful e-MTB technologies, the new E7000 arms you with many tech solutions to venture off the...

Read More

Discover the New Generation Shimano Steps E6100

Shimano (Japan) – Press Release: The E6100 is our newest premium e-bike component system packed with high-tech features. It’s designed for...

Read More

Introducing XTR M9100

Shimano (Japan) – Press Release: New XTR pushes all MTB Boundaries. Built on 27 years of MTB innovations, the new XTR targets the highest dem...

Read More

Shimano Expands Ultegra R8000 Versatility with New Rear Derailleurs Featuring Chain Stabilizing Technology

Shimano (Japan) – Press Release: With the diversification of road cycling and the growth of gravel and multi-surface riding, Shimano introduces...

Read More

Shimano presented their New S-Phyre X Sunglasses

Shimano (Japan) – Optimal photochromic lens provides a wide range of transmission from 13%-62%, adapting to multiple road and off-road condition...

Read More

Introducing the New 105 R7000 Road Groupset from Shimano

Shimano (Japan) – Press Release: More bang for your buck with 105 R7000. Let’s face it, the clock is ticking. Not just today’s cl...

Read More

Shimano launched the New S-Phyre Premium Autumn & Winter Clothing Range

Shimano (Japan) – "Discover the new S-Phyre premium range with stylish and fashionable winter bib tights, jersey, gloves and overshoes need...

Read More

New Shimano Steps component upgrades for eBikes

Shimano (Japan) – E-bike riders get new Shimano Steps component upgrades. Speed sensor integration, connectivity and aesthetic upgrades for S...

Read More

Shimano Revamps Road Performance Footwear

Shimano (Japan) – "2018 RP series footwear helps riders go farther and faster, more comfortably", stated Shimano. With the unveilin...

Read More

New 165mm Deore XT MTB Crank Arms from Shimano

Shimano (Japan) – Shimano is introduced a pair of shorter 165mm Deore XT crank arms to provide greater ground clearance, less chance of pedal st...

Read More

New Men's & Women's Shimano XC5 Shoes are now available

Shimano (Japan) – According to Shimano, the new XC5 are “comfortable and functional Mixed Terrain Shoes”. For cross country, cyclocr...

Read More

New Shimano Deore XT 4-Piston Hydraulic Brake Calipers

Shimano (Japan) – Shimano is launching a new Deore XT 4-Piston Hydraulic Brake Calipers which, according to the company, are “designed for...

Read More

New Shimano DEORE Trekking Groupset

Shimano (Japan) – Commuters and Tourers get revamped Shimano DEORE Trekking groupset. Now featuring SHIMANO SHADOW RD technology: For riders...

Read More

Shimano launched the New Ultegra R8000 Series

Shimano (Japan) – “There’s a thousand ways to every goal”. “Some people say it doesn’t matter which path you ta...

Read More

New Shimano 2018 Footwear and Pedals

Shimano (Japan) – New top-level All-Mountain and Gravity Lines Offer SPD- and Flat- Pedal Options; First-Ever Shimano Women’s Gravity Shoe...

Read More

New Di2 Battery offers Synchronized Shifting to Shimano Ultegra riders

Shimano (Japan) – With the launch of Dura-Ace 9100 came new firmware offering road riders Synchronized Shifting options between front and rear d...

Read More

Shimano New E-TUBE Software allows Di2 customisations by tablets and mobile devices

Shimano (Japan) - Following the market availability of Dura-Ace R9100-series Di2 components, Shimano has released the latest version of its E-TUBE Di2...

Read More