Little Rider Company (United Kingdom) - Press Release: We have been working with Prevelo Bikes on forming a strategic partnership and collaboration project. Our mission is to encourage more kids to ride from a younger age, to feel confident and look like a PRO when on 2 wheels. When we met the guys at Prevelo, we knew we had to work together. Their mission was very similar to Little Riders; they were making an impact in the kid’s bike space and their bikes are awesome!
So, who are Prevelo Bikes?
Prevelo Bikes was founded by Jacob and Sarah Rheuban, and their 2 boys. Their mission is simple, make bikes for kids that are as confidence inspiring, easy, and fun to ride as possible. All Prevelo bikes are 100% engineered for kids from the start.
“I wanted riding a bike to be as easy, safe and as fun as possible for my sons. So, I researched bikes and teaching techniques. I started modifying bikes and bolting on parts. I measured bikes and parts with digital callipers and angle grinders. I took notes. More than anything else, I watched my kids ride. I watched them get fast, fall, get up and go faster. I watched their friends ride. If a friend didn’t know how to ride, I taught them.”
All Prevelo bikes are 100% engineered for kids. Our bikes feature exceptionally low minimum seat heights and low bottom brackets. This geometry places the rider close to the ground. We have found that kids feel more confident, learn easier and ride better when they are closer to the ground. The low geometry also lowers the centre of gravity making the bikes safer and more agile. I hope your kid(s) loves riding our bikes as much as we enjoy making them!”. - Jacob Rheuban – Co-Founder Prevelo Bikes.
The Collaboration Project…
We are pleased to announce the launch of the Prevelo Team jersey by Little Rider Co. We have combined the mission of both companies, the branding from both and the quality of the Little Rider Co jerseys. The Jersey will compliment the high quality & stylish Prevelo bikes already available for little riders.
“I am super excited to be working with the team at Prevelo. When I first spoke to Jacob and Sarah, I immediately knew they have a passion for improving the cycling experience for kids. We have recently got our Son onto a Prevelo Zulu 1 bike and the quality, build and look is unreal. I feel we have a good brand fit with Prevelo and look forward to exploring future collaboration projects together”. - Mike Douglass – Co-Founder – Little Rider Co.